AI Insights · Timothy · January 2023
Top 5 Social Apps on Android in Estonia Q4 2022
In Q4 2022, the top social apps in Estonia on Android included TikTok, BeReal, Instagram, Facebook, and TikTok Now. TikTok led in revenue, while TikTok Now saw a significant drop in downloads.
In Q4 2022, Estonia's social app landscape on the Android platform was dominated by TikTok, BeReal. Your friends for real., Instagram, Facebook, and TikTok Now. Here's a closer look at their performance:
TikTok showed impressive revenue growth throughout the quarter, peaking at approximately $10.6K in the week of October 31. Weekly downloads saw a notable spike in the last week of December, reaching around 2.5K.
BeReal. Your friends for real. had a varying download trend, with a high of 1.6K in late September, followed by a decline and then a slight recovery to 684 downloads by the end of December.
Instagram experienced a steady increase in revenue, peaking at $74 in mid-December. Downloads saw a significant rise towards the end of the quarter, reaching 888 in the final week of December.
Facebook had fluctuating revenue, with a peak of $149 in early October. Downloads remained relatively stable, hitting a peak of 517 in the first week of October.
TikTok Now experienced a significant drop in downloads over the quarter, starting at 2.7K in late September and falling to just 31 by the end of December.
For more detailed insights and data, visit Sensor Tower.